Fashion in the west is now having a major influence on the kinds of casual games being created online. Clothing designs are never more apparent than in the game of ourWorld where 100's of different items of clothing and accessories are designed by fashion designers every month to keep girls entertained in dress up games.
Some of the fashions and clothing items are very eccentric and go way beyond what you would normally see a teenager wearing in the street but the gap between reality and what can be found in fashion related games is narrowing, as girls seek more outrageous and glamourous outfits to where for both partying and hanging out with friends.
ourWorld is making full use of the growing trend towards an increasingly fashion conscious society by producing stunning dresses that girls can only dream about acquiring in reality. Furthermore they have an increasing number of male players joining the game and also seeking the escapism from reality by becoming attractive and well dressed hunks in the world.
As high street and catwalk styles grow further in importance in the minds of young teenagers, games such as ourWorld will continue to grow at a rapid pace as young people are drawn further towards what they truly desire but will likely never obtain - the famous and fashionable lifestyle of the rich and famous.
